From longnecker50@yahoo.com Sat Sep 27 01:45:23 2003
Date: Sat, 20 Sep 2003 08:47:56 -0700 (PDT)
To: half-admin@pinch.com
From: Jim Longnecker <longnecker50@yahoo.com>
Subject: Say Goodbye to Psoriasis
Message-ID: <20030920154756.92413.qmail@web60207.mail.yahoo.com>

Hello Ed,
 
I have contacted my attorney and we discussed the matter.  I'm going to
keep this short as this whole ordeal is a waste of time for me, and you.
 
1)  I have removed your information regarding skin cap.  I'm sorry you
don't feel that it is worthwhile to include in my book, and I did not
intentionally violate your copyright, as there was no copyright notice
posted so it appeared to be info in the "public domain".
I notice that you have since added copyright notices to your material. 
There was no infringement willfullness in displaying your information,
nor unwillingness to remove it, as stated in my previous email, if you
would like it removed, it shall be done.  (It's done)
 
2) I don't know if you stole my ebook or if someone sent you a copy for
review.  Hacking in to my website and displaying a free link to a
commercial product is illegal.  I would have provided you a review copy
for free had you asked, but you didn't.
 
3) Regarding your request for payment, sorry I will not pay you
anything.  If you want to sue me for $20. feel free.  Your information on
Skin Cap is not relevant to anything in my book and does not add any
value to it.
 
4) As stated previously, I have permission from the NPF to use postings
from their "It Works for Me Column" both from their magazine and
website.  I have been a member of NPF for over 20 years and I support
their efforts.
 
Regarding your opinion of me, let me say this.  First I'm disappointed we
got off to a bad start regarding this situation.  It doesn't have to be
that way, unless you make it so.  I had a lot of respect for you and what
you have done over the years for people suffering with psoriasis, and yes
I'm one of those, for 25 years.
 
When I first discovered how successful the water softening was with my
situation, my first thoughts were to go to some of the message boards and
forums and relate my success to people using that treatment.
 
Then I thought about it some more.  The problem with postings like that,
people go thru the list of postings, reading one after another, and
nothing really sinks in.  They seldom act on anything they read, normally
just blowing it off, and then they click and they off to another
website........
 
So I decided to put the information into an ebook form and share the
knowledge I've acquired over 25 years of living with the disease.  By
charging a nominal fee for the book, I've settled on a price of $19.95
after testing different prices, I find that people will actually do the
treatment, which is the only way it works.  It takes action.  People when
they get "free" information tend to put little value on it and seldom
act.  Psychology 101. 
 
The other reason for charging a fee for the information is that it costs
a lot of money to reach people via advertising.  The days of the free
Internet are history. That business model doesn't work.  While you may be
able to operate your website for free, that's your choice, mine is
different.  I'm trying to reach a lot of people and the only way to do
that is thru paid search engine listings.  Having my site ranked as
number 187,000 out of 300,000 isn't going to help anyone.
 
The only negative comments I've received besides yours, are from people
who have not seen the book and just label it as a scam because I'm
selling something rather than giving it away freely.  Seems to be a
common occurence in all forums, people get behind a keyboard and will say
things they would not say to your face and their comments are strictly
conjecture, not based on any facts.
 
Of the small number of people who have received the ebook (there's more
free copies out than paid copies) I have heard nothing but stellar
results.  One of my test subjects in the Yahoo Psoriasis group had
suffered for 45 years and she is clearer then she has ever been.  She was
the first to get started, been doing the treatment for 3 weeks now.  I
have 2 letters posted on my website from her, she is one happy gal.  I
have some other test subjects who were provided with free copies who are
just getting started.  I picked Zoella, the gal above, to test because
she had 85% - 90% coverage, and had never been in remission over 45
years.  I figured if it could help her, it would probably help anyone.
 
This has gotten longer than what I intentioned Ed, but I want you to know
where I'm coming from.  I'm not trying to be controversial, I'm not
interested in a war, or a lawsuit.  Those things are all negative and I'm
trying to do positive things to help people with their psoriasis, just as
you are.  We are just doing it in different ways.
 
I suggest we both take a deep breath and stop the fighting.  It is not
beneficial to you, me, or the psoriasis public.  While we don't have to
be "friends", we don't have to be enemies either.  I'd rather work with
you than fight a battle where there are no winners.
The advice from my attorney is "I hope you guys will move past this"
which is probably good advice!
 
Your information has been removed from my book.  I am not happy about
your "review" of my book on your site, it's your opinion which you can
legally express.  Obviously I would prefer a more complimentary review,
or neutral at the worse.  I don't feel it to be very objective and it's
not like you are protecting the public from something that is detrimental
to their well being.  My recommended treatment is working wonders for
people and your knocking me and it is not doing anyone any favors.
 
So let me know how you want to proceed.  I've made my points and you know
how I feel.
I hope you will agree that it is in everyone's best interest to put this
behind us and go forward in a postive way.
 
Sincerely,
 
Jim Longnecker
 

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